To get people excited about a burger with an epic amount of bacon, we enlisted the help of a few guys who have made it their job to put epic amounts of bacon on things - Harley Morenstein and Muscles Glasses of Epic Meal Time.
Client: Carl's Jr. / Hardee's
Product: The Super Bacon Cheeseburger
ECD: Glenn Cole
Creative Directors: Mick DiMaria & Justin Hooper
Art Director / Designer: Sarah Herron
Writer: Rebecca Ullman
Editor: Chan Hatcher @ No6 Editorial